Creating a New Normal was a global campaign we developed for the Daniels Health brand. Created during the height of the Covid pandemic, we wanted to speak to Daniels’ vision for the future of healthcare. The branding was developed so that it stood out, but still felt cohesive with the existing Daniels branding. We also were able to use our distinct container coloring as a key element withing the Creating a New Normal campaign.

The examples provided are specifically for the USA campaign.